GB Insights Market
Consortium Partnerships

GB Insights Who Serve You

GB Insights has cultivated relationships with primary market researchers, most of which we’ve known for over 20 years. These strategic relationships enable our clients to get comprehensive market insights and assessments without having to hire multiple firms. Our established associates have provided numerous clients with state-of-the-art insights and analysis. GB Insights selects cost-effective, high-value producers of a variety of market research programs and services.

Syed Ali

Syed Ali

Analytics Led Intelligence

Learn More

Business Solutions. Reimagining the future making the impossible possible looking at what can’t be done and reimagining the future to make it possible. Helping organization make confident Data Driven Decisions using AI, computer vision, analytics, visualizations Deep machine learning modeling, for video analysis, fraud analytics text analytics social media analytics model building predictive analytics, blockchains. High level of expertise in advanced analytics, segmentation, psycho-graphical analysis to pinpoint opportunities for clients Marketing, Operations, Healthcare, Financial, Government, Fraud Analytics.

Proven research & analytics skills: Expert in data science advanced analytic. Supervised & Unsupervised modeling with CNN, RNN, LSTM, R-CNN, YOLO, NeuralODE, Reinforcement Learning, embedded vision machine learning, Active and Meta Deep Learning. Expert in Tensorflow, CNTK, Pytorch, SAS, SAS EM SPSS, MODELER, R, SQL, NoSQL, Tableau, Qlik, Hadoop, Cloud, python. computing, power user of MS Office, VBA automation

Experienced in Global Survey Polling. Extensive world travel to setup, manage, and train local vendors for Gallup World Poll in several South & Southeast Asian countries. Engineered global, complex, multi-faceted projects. Conducted one of the largest nationwide studies.

Expert at managing complex projects highly talented diversifies global teams to deliver actionable insights on-time & under budget.

Specialties: Manage large complex projects. Excellent oral & written communications skills. Model building, statistical analysis, sampling,, weighting, complex data management. Multivariate Data Analysis: Deep Learning, Machine Learning, Ensemble models, Logistic Regression, SVM, Convolutional Nerual Networks, MLP Classifiers, TensorFlow, factor analysis, cluster analysis, regression, analysis of variance, Decision Tree (CHAID, CART, survival, discriminant analysis, forecasting, time series, demand, price analysis, ROI, digital marketing, and more).

Gary Altschul

Gary Altschul

WAC Research

Learn More

Gary has extensive experience in facility management and recruiting. With two top-rated facilities in South Florida, Gary is an expert at getting the right audience for his clients.

Gary and the team provide a full menu of qualitative research not only in the two South Florida facilities but around the country and the world.

Examples of Qualitative Research include:

  • Traditional in-person / By phone
  • Focus Groups
  • In-depth interviews
  • Tele-depth interviews
  • Online Qualitative
  • Webcam enabled focus group
  • Online communities
  • Bulletin board focus groups
  • Chat room focus groups
  • Mobile qualitative
  • Video diaries
  • Qualitative technology support includes
  • Digital audio and video uploads
  • Web streaming
Thor Falk

Thor Falk

The Moderator

Learn More

The Moderator, partner of GB Insights, logo

Conducting hundreds of focus groups and interviews each year for decades, Thor Falk is THE MODERATOR! He is especially adept at creating a positive environment where respondents feel comfortable and at ease even when sharing sensitive information. Clients appreciate his relaxed style and insights as they work with him to design studies, interpret results, and make strategic decisions.

Thor is based in Orlando, Florida but conducts research nationwide.

Gerry Katz

Gerry Katz

Applied Marketing Science

Learn More

Gary has extensive experience in facility management and recruiting. With two top-rated facilities in South Florida, Gary is an expert at getting the right audience for his clients.

Gary and the team provide a full menu of qualitative research not only in the two South Florida facilities but around the country and the world.

Examples of Qualitative Research include:

  • Traditional in-person / By phone
  • Focus Groups
  • In-depth interviews
  • Tele-depth interviews
  • Online Qualitative
  • Webcam enabled focus group
  • Online communities
  • Bulletin board focus groups
  • Chat room focus groups
  • Mobile qualitative
  • Video diaries
  • Qualitative technology support includes
  • Digital audio and video uploads
  • Web streaming
Rick Reynolds

Rick Reynolds

AskForensics

Learn More

Rick is co-founder and CEO of AskForensics. He brings unrivaled expertise in business forensics to the team, having led thousands of investigations over a 25-year period for best-in-class Fortune 1000 corporations.

Rick developed the model in the late 1980s when a venture capital firm asked him to evaluate “lost prospects” of a company seeking additional investment. Following this initial project, Rick built a very successful business providing objective and in-depth lost sales, account, and prospect knowledge to major corporations like ADP, Bass Hotels, Hyatt, IBM, Promus, Randstadt, S.C. Johnson & Sons, Sodexo, Spherion, Sun Microsystems, UPS Supply Chain Solutions, and Xerox. The formation of AskForensics in 2004 took this process to a much higher and strategic level. Rick’s expertise in sales, knowledge management, market research, and analysis has contributed toward building AskForensics into a world-class partner with major corporations to improve sales, retention, and financial results.

Rick is on the national board of the National Fragile X Foundation and served as a board member of Community Health Charities. He is also the Founder of the Reynolds Fragile X Fund at the Emory University School of Medicine. He holds an M.B.A. in Marketing from Georgia State University and a B.A. in Economics and History from Denison University.

Jo-Ann Ryan

Jo-Ann Ryan

JR Consulting

Learn More

Qualitative Research Consultant – Experienced, Responsive, Strategic

With degrees in both education and psychology, Jo-Ann views each research project as an exciting opportunity to learn about, and better understand human motivations and behavior.  She prides herself on designing and implementing custom research programs that provide you with answers, insights, and actionable recommendations for improving your business. Her strong communication and organizational skills, along with her can-do attitude ensure that your research projects will run smoothly from start to finish.  Research participants respond to her genuine interest in their perceptions and opinions and enjoy her warm manner and engaging sense of humor.

Extensive experience in a variety of industries:

  • Health care
  • Insurance
  • Packaged goods
  • Finance
  • Home improvement

Adept in multiple qualitative research methods:

  • In-person (focus groups, mini-groups, in-depth interviews, decision pairs)
  • Ethnographies (in-home, on-site, shop-along)
  • Online (focus groups, in-depth interviews, bulletin boards, video diaries
  • Mobile
Ellen Ruzinsky

Ellen Ruzinsky

Ruzinsky Research

Learn More

Prior to starting Ruzinsky Research in 1992, Ellen was Vice President of the
Custom Media Studies Division of Simmons Market Research Bureau in New York. Ellen spent nearly nine years with Simmons, one of the leading media research firms in America.

In addition to being President of Ruzinsky Research, Ellen is currently Vice President-Research of The Townsend Group a Washington, D.C. based consulting firm that specializes in serving the non-profit community and Research Manager with GfK MRI’s Custom Research group which is MRI’s “applied intelligence” division, providing custom and analytical research for marketers who seek a deeper understanding of their target consumers and more efficient pathways for reaching and interacting with them.

Ellen was Director/Custom Research for Hall’s Magazine Reports, a
Connecticut-based research firm that is the leading provider of editorial content
analysis for the magazine and advertising industries. And she has served as inhouse research for more than a decade to Scarborough Research which provides local market research specifically for newspaper clients.

Ellen is nationally recognized as a research professional that adheres to the
highest industry standards. She is fully knowledgeable in all aspects of primary
research and provides a wide range of services to major companies,
associations and to magazines and newspapers. Her hands-on experience
includes advertising studies, editorial interest studies, membership studies,
satisfaction surveys, tracking studies, concept tests, pass-a-long studies and
perception studies via mail, telephone, public place distribution and web-based
methodologies.

Ellen has authored a Question & Answer column on research called “Ellen
Speaks Out On Research” for the Society of National Association Publishers
and has co-authored several articles on research techniques. Ellen is often a
guest speaker at industry events.
Prior to Simmons, Ellen was enrolled at Ithaca College and graduated in 1983
with a Bachelor of Science degree in Management and Marketing.

Colson Steber

Colson Steber

Communications For Research

Learn More

Communications for Research logo

CFR has partnered with George Brezny to execute on custom research for 20+ years. We specialize in research logistics – performing data collection on over 600 research projects annually. Our customers are marketing, consulting, and research agencies that need partners with real expertise in getting research done. Our team of 6 internal programmers support custom online survey work at scale internationally. We operate two call centers in Missouri supporting over 200 qualitative recruits and quant research that are 80% with B2B audiences. Visit our website to learn more, www.cfrinc.net.

Tom Beggs

Tom Beggs

—In Memoriam—

Learn More

  • Over 20 years in the business serving startups to AT&T, Microsoft & Siemens. Design and conduct focus groups, IDIs, usability, and other studies across over a dozen industries.
  • Agency, supplier, and client-side experience as a moderator and managing moderators. This enables Tom to maximize ROI and utilize best practices in every phase of your study.
  • Extensive and ongoing training in qualitative research and moderation (CFGD via Greeley, updated with Synectics, Riva, PDMA, etc.). For over five years Tom provided training to agencies and end-users in qualitative research and moderation.

More is on the Stat One Research website: http://www.svys.com

Our Partner Vendor

GB Insights is proud to partner with Statista, a leading market research database that aggregates information covering 80,000 topics. It provides access to data from over 18,000 sources covering 1.5 million statistics. All statistics can be directly downloaded in PNG, PDF, Excel, and PowerPoint formats. Statista also has proprietary information covering many industries. Click here to learn more.

Learn More About What We Can Do For Your Business

Please contact us for further information about GB Insights’ MVP and GBA reports, or other services we offer.

11 + 13 =

Contact Information

GB Insights
Location: Port Saint Lucie, Florida